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// Project case study

Tiptotoe podiatry clinic - website

Project Categories
Website Development

Tip-to-Toe Podiatry — Home-Visit Podiatry Services

Tip-to-Toe Podiatry required a warm and accessible web presence to reach patients needing in-home treatments. The solution included a responsive design, clear categorisation of podiatry services, and a secure booking process with GDPR consent. The platform highlights professional credentials while ensuring future scalability through a CMS.

Objectives & How They Were Achieved

  • Reach Patients Requiring At-Home Care
    • Built a responsive design optimised for mobile, tablet, and desktop.
    • Featured welcoming homepage messaging directly addressing patient concerns.
  • Simplify Service Discovery
    • Organised services into categories like fungal nails, verrucae, and orthotics.
  • Streamline Appointment Requests
    • Added a secure booking form with visible GDPR consent.
    • Included strong call-to-action messaging (“Book an Appointment at Your Home NOW!”).
  • Highlight Professional Expertise
    • Developed an “About” section showcasing Mr. Yasser’s NHS experience and multilingual skills.

Design & Development Highlights

  • Warm, Compassionate UI
    Friendly homepage messaging (“Are you having pain in your feet?”) directly addresses patient concerns.

  • Responsive Web Design
    Optimised for mobile, tablet, and desktop to ensure accessibility for all age groups.

  • Service Breakdown
    Clear categorisation of podiatry services (fungal nails, verrucae, ingrown toenails, orthotics, foot pain).

  • Seamless Booking Flow
    Prominent “Book an Appointment at Your Home NOW!” call-to-action, with visible GDPR consent.

  • Protected Forms | Google reCAPTCHA
    Safeguards all appointment requests against spam while protecting patient data.

  • Expert Credentials Section
    The “Meet Mr. Yasser” page emphasises his NHS expertise and master’s degree in podiatry.

“The website perfectly reflects the compassionate and professional service I strive to provide. Working with IPEX SOFT was a smooth process, and the result is a welcoming, easy-to-use platform with a simple and secure booking system. Patients have found it much easier to connect with my practice.”
– Mr. Yasser, HCPC-Registered Podiatrist, Tip-to-Toe Podiatry

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